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Daily Sport

The Daily Sport was launched in 1991 as the weekday companion of the Sunday Sport, which was first published some five years earlier. (This is unusual; more commonly it’s the Sunday edition of a paper which comes later to fill the gap in a daily’s publication schedule.)

The Sport is an unapologetically trashy tabloid, with no pretensions at all to hard news coverage (even the Daily Star has some political items, even if very sketchily covered). There’s almost zero news content, and what news there is is generally outlandish, “Double decker bus found on the Moon!!!”-style stuff – but to make up for that, there’s plenty of soft porn pictures and adverts for “adult” chatlines.

It was founded by pornographer and Birmingham City FC co-owner David Sullivan but was sold by him in 2007 and is now published by Sport Newspapers Ltd, part of the Sport Media Group plc. Both it and the Sunday Sport were relaunched in April 2008 under the editorship of Barry McIlheney and James Brown. The Daily Sport’s current editor is Pam McVitie.

Website: http://www.dailysport.co.uk/




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