All about the United Kingdom’s national, regional and local press

Advertiser Midweek (defunct)

The Advertiser Midweek was a weekly freesheet tabloid newspaper distributed across the London Boroughs of Croydon and Sutton on the southern edge of Greater London.

It was published by East Surrey & Sussex News & Media, a group within Northcliffe Media’s South East region – at the time, Northcliffe in turn was the regional publishing arm of the Daily Mail & General Trust. The editorial offices were in Croydon and were shared with Northcliffe’s paid-for title for the area, the Croydon Advertiser; its Internet presence was through Northcliffe’s portal website for the area, thisiscroydontoday.co.uk.

It replaced the earlier Croydon Post and Sutton Post in May 2010.

Although the majority of copies were delivered direct through letterboxes, a substantial proportion (perhaps 40 per cent) were distributed through pickup points, mostly at railway stations and supermarkets.

Initially, like the Post series it was published on Wednesdays, but from August 2010 it came out on Tuesdays. An e-edition was also available, although latterly it wasn’t linked to from the website.

It ceased publication in December 2011.