It was launched in 1978 as a single title, but split into separate editions – Hants & Dorset, Salisbury & Andover and Wimborne & Ferndown – in 1983.
There are three editions:
- Ringwood, Verwood & Fordingbridge
(replaced the Hants & Dorset edition in 2006)
- Salisbury, Amesbury, Durrington & Harnham
(Amesbury supplanted Andover in 2006; Durrington & Harnham were added in 2009)
- Wimborne & Ferndown
The first two are published by Salisbury Newspapers, a branch of Newsquest (Southern), as a companion to their paid-for title for the area, the Salisbury Journal. The Wimborne & Ferndown Avon Advertiser is published as a companion to the Bournemouth-based Daily Echo.
All come out on Wednesdays. E-editions of all three titles are available on their parent newspapers’ respective websites.
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